Introduction
The idea that streaming platforms help indie filmmakers is a myth. In reality, subscription-based platforms are hurting independent filmmakers more than they are helping.
In this article, we’ll break down why indie films don’t benefit from streaming subscriptions and what filmmakers can do to take back control.
1. Subscription-Based Platforms Prioritize Profit Over Art
📺 Subscription services care about keeping subscribers, not helping filmmakers.
✔ Example: Platforms like Netflix will only heavily promote content that keeps people subscribed—meaning indie films often don’t get prime placement.
💡 Solution: PPV models treat every film as a valuable product, not just content to fill a library.
2. Indie Films Rarely Get the Marketing Push They Deserve
🚨 Big-budget films dominate promotion.
✔ Example: Even if an indie film gets picked up by Hulu, it’s unlikely to get featured in major advertising campaigns the way a blockbuster does.
💡 Solution: With PPV, indie filmmakers market their films directly to their audience, leading to better long-term revenue.
3. Subscription Models Favor Quantity Over Quality
💰 Streaming services focus on mass content production rather than supporting indie gems.
✔ Example: Amazon Prime has thousands of indie films, but how many get major marketing efforts?
💡 Solution: PPV ensures that every film has value, and filmmakers are fairly compensated.
Conclusion: The Future of Indie Film is Ownership & Direct Sales
It’s time for indie filmmakers to stop relying on streaming platforms that pay pennies and take ownership of their work.
